METHODOLOGY

A 5 steps process including :

  1. The identification of key medical influencers
  2. The understanding of the levers and moments of influence along the consumer journey
  3. The development of powerful expert content
  4. The design of the right engagement model
  5. Guidelines for tracking the results

BENEFITS

A thorough approach to maximize brand investment towards the right medical influencers, at the right moments, with the right content.

Feedback from Clients

What clients say about SkinLinkConsulting
SkinLinkConsulting has been a valuable partner in growing our business with the key target of healthcare professionals.  Sylvie and team bring a critical eye to translating insights into strategic direction, connections to the marketplace, and the ability to quickly integrate, in a highly collaborative manner, to our business.
Sylvie brings a very unique set of skillsets to her projects, the voice of the pharmacist, over 20 years of skin care business  experience, a personal passion for skin care and a highly collaborative leadership approach.  As a result Sylvie delivers work that is well thought through, highly strategic, and translates the need and DNA of the health care professional into compelling and highly actionable programs.  Sylvie is flexible, insightful and brilliant at “connecting the dots” across her experience and emerging trends